The Live Events Industry.
Let’s Go from Invisible to Visible.

The Live Events Industry has historically been an “invisible industry,” meaning that its workforce, impact on local economies and its contributions to local, state, and federal taxes have not been fully recognized or appreciated. The pandemic highlighted this issue, as the industry was severely impacted, and millions of workers, trade unions, and gig workers were negatively affected.

In response, there’s been a growing movement to increase visibility and recognition of the Live Events Industry by advocating for the industry and educating the public and policymakers on its economic and cultural significance. Additionally, the industry is working to improve data
collection and analysis, to better demonstrate its impact
and contributions.

Ultimately, it is important to acknowledge the significant role that the Live Events Industry plays in our economy and society, and to take steps to support and sustain this important sector. With the right resources and support, the Live Events Industry can continue to grow and thrive, providing jobs and economic benefits for millions of workers and communities across
the country.

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Steps to improve the visibility and support of the Live Events Industry include:

Data collection and Analysis: Collecting and analyzing data on the economic impact of the Live Events Industry can help to demonstrate its significance to policymakers and the public. This data can also be used to inform policy decisions and investments in the industry.

Advocacy and Education: Raising awareness of the challenges facing the Live Events Industry and educating policymakers and the public on its economic and cultural significance is key to securing support for the industry. This can be done through targeted advocacy campaigns, media outreach, and partnerships with industry organizations and associations.

Industry Collaboration and Coordination: The Live Events Industry encompasses a diverse range of businesses, from event production companies to venue operators and suppliers. Collaboration and coordination between these different segments of the industry can help to strengthen the industry as a whole and to build a unified voice for advocacy and policy initiatives.

Support for Workers:  The Live Events Industry employs millions of workers, including gig workers, trade unions, and other professionals. Supporting these workers through training and workforce development initiatives, as well as advocating for policies that protect their rights and benefits, is essential to the long-term success of the industry.

Access to Resources and Financing: The Live Events Industry often requires significant investment in infrastructure, equipment, and personnel. Ensuring that businesses in the industry have access to the resources and financing they need to grow and succeed is critical to the industry’s future.

Partnership with Government: Building strong partnerships with local, state, and federal government agencies can help to secure the support and resources needed to grow the Live Events Industry. This can include funding for infrastructure projects, support for workforce development initiatives, and favorable tax policies.